Well, I’ve been having my usual trawl for information about when there might be a serving of Froyo for my Three branded HTC Desire.

Today I found this article: Branded HTC Desire owners still waiting for a serving of Froyo

It is an interesting read, and highlights how it seems to be the networks and their branding which are the problem. Not just Three, but others too.

What is annoying is that Three don’t seem to have added much, aside from a logo during boot and some Three specific shortcuts to their web pages, so why have the loyal customers been left in the lurch? Surely it can’t be that hard, after all, HTC had the update ready in July, after making sure everything worked with the Sense interface.

I have now come to the conclusion that the only way I will be able to get Froyo is to root my phone, de-brand and install it myself.

That is not good, especially for a loyal customer of 6 years, who is paying to own the phone.

The plan is to root and flash on Monday, as I have a day off and can take my time. I’ll report back then……

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